Halloween is the scariest day of the year for many. We've compiled the most fearsome SEO & marketing-related content from around the web in one place to give you a good fright before you head out for trick-or-treating or Halloween parties later. Content Zombies, court cases, Frankenstorms and other horrors await you!
Monthly archive: 31 2012
As we’ve discussed, plagiarism and duplicate content are fraught with legal and SEO issues. The trend away from article re-writes and thin content is turning to unique, valuable content. Since content is …
Don’t get spooked out by this week’s back-to-basics ideas, which include using a simple editorial calendar to plan out messaging and content, and strategically selecting SEO terms rather than jumping at obvious keywords, You’ll find out why links still matter, and how Ben Franklin would have approached the crazy world of SEO marketing.
The annual PubCon convention was held in Las Vegas on October 15th through the 18th this year, and yesterday, I had the pleasure of attending for the first time. This post shares what I learned that firms in our industry are looking for as far as content is concerned.
Online marketers are the Lando Calrissian to Google’s Empire. I’m not saying that Google is evil. It’s a company with a mission – to have/organize all the world’s knowledge. Knowledge is power, so this is like stating that you want to take over the world, just as the Empire rules the galaxy. They may have the best of intentions, but Google is clearly the organization that defines the rules.