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Monthly archive: 03 2014

Merging Online and Offline Content in the Pet Care Industry

Acquiring high quality content is one of the best ways to make your pet care supply company stand apart from your competitors. After all, studies have indicated that 83 percent of U.S. consumers use the Internet to research products before they make a purchasing decision, and it is vital to have solid written content in place that will increase your search engine ranking.

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Formal and Informal: Mastering Two Styles of Writing

It's said that English is one of the hardest languages to learn. This is true not only for those who learn it as a second language but for those who speak it natively as well. There are so many subtle nuances, you can easily get lost if you don't have a roadmap. When it comes to writing, one of the most important distinctions to make is in tone. Do you want to write in an informal tone, or do you need a formal tone for the occasion? What's the difference?


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