In this series, we look at the most important points a webmaster must consider and the impact they have in online marketing. We show you what to pay attention to at each individual contact point and consider essentials that the respective content must contain.
In Part 1, we begin with the most important types of external content.
For a successful website, the development and maintenance of quality content is essential. An analysis of the content of your market rivals can help you to create appropriate content for your own customer needs. Prior to developing your own material, research can reveal which types of content are significant and will resonate with readers and which won’t.
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