It’s said that English is one of the hardest languages to learn. This is true not only for those who learn it as a second language but for those who speak it natively as well. There are so many subtle nuances, you can easily get lost if you don’t have a roadmap. When it comes to writing, one of the most important distinctions to make is in tone. Do you want to write in an informal tone, or do you need a formal tone for the occasion? What’s the difference?
Textbroker authors are separated by star levels based on the quality of work that they produce, and we’ve gotten some questions about the differences between these levels lately. Clients have been asking for advice about which star level is most appropriate for their projects, and we want to explain the differences to make sure that you’re getting what you need. To make things easier…
Even with billions spent on getting to the top of search engine listings, companies are never sure if they are “doing it right,” especially with respect to the amount spent on website content creation. Here we introduce a new rule about how much to spend on content creation relative to a company’s spend on SEO and SEM. We call it the 50/15 Rule.