Simply copying, spinning or paraphrasing from content that is already published contributes to website failure. Here’s how to avoid it.
If you’re the proprietor of the Mayberry malt shop, it’s easy to know your customers. However, what happens when you expand your business and create an online presence? How do you know why customers bounce from your landing pages or what they think of you when you can no longer ask them directly?
How do you ensure that your content is found in a sea of web pages by the right readers? Consistent and strategic content optimization helps push your message.
How has the Penguin update changed keyword research and use?
You’ve got highly-searched, low-competition keywords and a clear content strategy to deploy them. What could go wrong? Check for these 4 content killers.