This article concludes an 8-part case study analyzing the impact of content on SEO. In the previous installment, we addressed the ranking potential of short- vs. long-form content. In this final installment, we examine some of the smaller details commonly associated with on-site SEO and user engagement, including the use of images, meta tags and responsive design. If you haven't read the previous installment in our series, you can click here to do so.
Have you ever wondered how long a social media post has existed on the various social networks? We’ve put together an infographic that gives a brief overview of the average post duration.
In 2018, 89 percent of American adults are online at least once each day. Among Americans ages 18 to 29, that number jumps to a staggering 98 percent. If you want to advertise effectively to your audience, you simply have to be online.
With the big recent Google update that happened at the beginning of August, Google made a dramatic shift toward what they had been claiming for years. SEO the way it has been done in the past, focusing on key phrases, is mostly dead.
This article is part 7 in an ongoing case study analyzing the impact of content on SEO. In the previous installment, we addressed the problem of stale content and how to keep everything fresh and relevant. In this installment, we examine an age-old SEO debate: Is longer content better for search engine rankings? If you haven't read the previous installment in our series, you can click here to do so.