Creating enough content to fill your various online business channels can be enormously challenging. But the process of repurposing makes that undertaking easier. When you repurpose an article, a slideshow, a video, or something else, you convert it into another form and perhaps a different medium.
All kinds of Internet pieces are ripe for adapting and reusing; below are just a few examples.
The purpose of content marketing is to drive traffic to a company’s website, and the effective use of social media provides an optimal platform for accomplishing this goal.
Social media can be a relatively inexpensive method of delivering a message to a large target audience. However, many companies attempt to do this in a haphazard way and are disappointed with the lack of results. A more successful approach is to slow down and take some time to prepare for this new endeavor.
In order to effectively analyze your results from content marketing, you will need to use a software program that provides a wide variety of information, such as the geographical location and the age range of each user, the amount of time for which a visitor remains on particular pages and the webpage that each guest has visited before reaching your website. The most efficacious program that provides this information is Google Analytics.
One of the stranger trends we’ve seen in the world of content marketing is a shift away from bigger businesses. Increasingly, small companies are marketing themselves well, and they’re reaping the rewards: increased sales and positive buzz. That doesn’t mean big-budget retailers are doomed, but it does mean the way to succeed is to think small. Whether you run a small store or a huge retail business, content marketing has to be part of your overall strategy.
You have probably heard about the “Heartbleed” bug over the past few days. Heartbleed is a vulnerability in OpenSSL encryption software. The vulnerability has affected the security of some businesses information that is normally protected by SSL/TLS encryption. The concern is that user data is vulnerable to theft.
Beginning April 10th, we did a thorough investigation and put in new security measures to ensure that your data is safe with Textbroker. Currently, Textbroker data has not been compromised and is not affected by this bug. We will continue to monitor our servers for any potential issues. However, we recommend that you change your password in case you are using that same password on a site that has been affected. If you have any concerns or questions, please contact us!