Textbroker authors are separated by star levels based on the quality of work that they produce, and we’ve gotten some questions about the differences between these levels lately. Clients have been asking for advice about which star level is most appropriate for their projects, and we want to explain the differences to make sure that you’re getting what you need. To make things easier…
When you have a small business and you want to improve your overall online presence, doing so is possible by understanding the importance of content marketing and how you can implement it into your own strategies. Content marketing for businesses of any size online can drastically help to improve sales and drive revenue to your company, regardless of the industry you represent and the products or services you have to offer.
High-quality Content Will Set You Ahead of the Pack
We live in a world of media saturation, and traditional marketing techniques no longer work. Consumers are cautious and savvy, and they will only work with the companies they trust. A crucial part of earning that trust is proving your expertise in your field, and for that, you will need high-quality content.
A social media/inbound marketing firm in California was growing quickly. One aspect of their work is publishing blog posts and articles for their clients. As the number of clients grows, so does the demand for writing. The question to success was how to scale the business. The sales and marketing functions were in place, and they needed help ramping up production.
eComp Enterprises is a leading SEO firm in Appleton, WI. One of the services they offer is article writing and submission, along with link-building campaigns. They didn’t want a full-time writer on staff due to low content needs, and were using a non-US company.