As an author at Textbroker, it may be helpful to think of the clients you write for as your customers and the content that you provide as a product they are purchasing. Just like other online retailers that give their customers the opportunity to leave product reviews, we also give our clients the opportunity to leave feedback on the product that they just purchased, in this case, the content that you just wrote, through client ratings.
These client ratings will always be subjective because clients typically base their ratings on how well the content met their needs. These subjective standards are not something that our editors can measure; therefore, we do not take client ratings into consideration when assigning a star rating to an order.
Another reason we do not consider client ratings when determining star level is because they are optional. Clients do not always leave ratings; they may be too busy or may only leave a rating every few orders. This inconsistency makes client ratings an unreliable measuring stick for authors’ content.
The Quality Assurance department at Textbroker strives to offer constructive, useful feedback and objective ratings. Of course client satisfaction is important, but there is an entirely separate department for handling such concerns.
The objective, technical aspects of writing that can be measured are the qualities that QA editors look for when assigning ratings to orders. Things like grammar, spelling, and instruction compliance are the qualities that determine what rating an order receives. These standards do not change.
So what should an author do with client ratings? This is a communication tool, a simple way to gauge how satisfied a client is with your work and a way to develop a rapport with clients.
For example, if a client sends back a poor rating, don’t take it personally. Instead, use it as an opportunity to get in touch with the client: “Thank you for the opportunity. Is there something specific I could do differently next time to improve this rating?” Authors should also take into consideration a range of client feedback in order to get a more accurate picture of client approval.
This is not to downplay the overall importance of client ratings. Authors should make every effort to satisfy the needs of clients since they are your customers.
While client ratings are important in guiding the direction of your content, Textbroker ratings are intended to help improve your writing. The metrics used by Textbroker are consistent, objective and accurate, which benefits authors, as they always know what is expected.