News – textbroker.com https://www.textbroker.com Fri, 19 Jan 2018 08:46:36 +0000 en-US hourly 1 https://wordpress.org/?v=4.8.5 Counting Words at Textbroker https://www.textbroker.com/counting-words-textbroker https://www.textbroker.com/counting-words-textbroker#respond Tue, 27 Dec 2016 23:00:00 +0000 https://www.textbroker.com/counting-words-textbroker Rules on how we count words written by our authors

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Rules on how we count words written by our authors

This page explains how we count the content our authors submit when writing an order through the Textbroker platform. Please note: Textbroker may count words differently than other processors, sites or software.

  1. Minimum word length is one letter[1]. It must contain at least one of the following characters:
    1. a-z
    2. A-Z
    3. 0-9
    4. Latin characters with attachments (e.g. å – ž)
    5. Greek alphabet (e.g. α – Ω)
    6. Letter like symbols (e.g. ℛ, ℓ, ℊ)
    7. Special chars:

i.%

ii.&

iii.'

iv.

v.µ

vi.²

vii.+

viii.,

  1. Other characters are only counted as a word if they contain one of the above mentioned characters. E.g.
    1. # does not count
    2. does count
    3. #word does count
  1. Words are counted separately if separated by special characters not mentioned above like
    1. space
    2. underscore
    3. Hashtag
    4.  !"§$/()= and so on
    5. or any combination of those (e.g. check-in counts as one word, but my_file counts as two words. 1,000,000 is only one word.)
  1. The Full Stop has a special situation.  It doesn't count as a word but also doesn't work as a separator. This means words that contain a dot/full stop are only counted as one word, e.g. 1.000.000 counts as one word. Exception: words that resembles a filename, like my_file.txt would only count as one word however, from 3b, it would be counted as two words as the underscore is a separator.
  1. HTML Tags are counted, but only if they are defined
    1. List of defined tags

i.<h1> – <h6>,

ii.<p>,

iii.<b>,

iv.<strong>,

v.<i>,

vi.<li>,

vii.<ul>

viii.and their closing counterparts (</h1>,</p>,…)

  1. Important: Defined HTML Tags can contain multiple words.

i.<p> does count as 1 word

ii.<p word> does count as 2 words

iii.<a href="#"> does not count (as a is not defined in our system)

 


[1] There is no upper limit on how long a single word can be. 

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Top 4 Takeaways from PubCon Las Vegas 2016 https://www.textbroker.com/top-4-takeaways-pubcon-las-vegas-2016 https://www.textbroker.com/top-4-takeaways-pubcon-las-vegas-2016#respond Thu, 20 Oct 2016 22:00:00 +0000 https://www.textbroker.com/top-4-takeaways-pubcon-las-vegas-2016 Last week was the annual PubCon conference in Las Vegas. Read our top four takeaways from this year's conference.

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Last week was the annual PubCon conference in Las Vegas. Content marketing has changed a lot in recent years, and this large conference gathers together some of the best minds in the field. Here are our top four takeaways from this year's conference.

1. Reputation is everything.

With search engines constantly updating their algorithms, it's getting harder and harder keep the right content in front of your leads. One of the most damaging problems for a brand can be bad reviews. But with so many sites out there, how do companies stay ahead of bad press?

There are companies that specialize in suppressing bad reviews and promoting brands, but not everyone can afford to do that. One of the easiest ways to combat this is to simply ask your happy customers to post a review. Good experiences are less likely to get a review, so having them out there is more powerful. They can balance out the more negative reviews and help people get a more well-rounded view of your company.

2. Don't be afraid to stand out.

From a blackjack tournament to money grabbing machines, some companies had really creative ways to advertise and draw attention to their booths at the show. These booths often had the most people hanging around and gave representatives more opportunity to make their pitch.

Thinking outside the box on content can also make you stand out among the crowd and give you a better opportunity to convert leads. Find ways to keep potential buyers on your site through polls, quizzes, and other interactive content. Include unusual content that people wouldn't necessarily expect from you to catch their interest. The more unique your idea, the more buzz you'll get.

3. Keep up or lose out.

Social media seems to be constantly changing these days. Target changes and platforms that are more likely to appeal to your particular target market and focus on those. If you try to do too much, you may fall behind on an important trend and cause your customers to move on to another brand. By focusing in on the most important platforms to your audience, you can stay relevant and draw in more people by showing that you're paying attention.

4. Find your voice.

Anything that appears to be advertising or marketing is suspect these days. Search engines are cracking down on making sure ads are labeled and content is useful rather than promotional. People are also more aware and wary of traditional marketing tactics. To ensure your audience trusts you as a subject matter expert, you need to find your voice. Have a position and back it up. Whether you choose to be humorous, on trend, snarky, or educational, you have to find a cohesive theme that connects with your audience and stick with it. Again, the more unique your voice, the more recognizable your brand will

Be Willing to Adapt

Because content marketing is constantly changing and adapting, your brand must too. What all these ideas have in common is change. Be aware of changes in your market and adjust your content strategy to fit it. In the end, being static can kill your brand.

 

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Deadline Now Available https://www.textbroker.com/deadline-now-available https://www.textbroker.com/deadline-now-available#respond Mon, 19 Sep 2016 12:55:31 +0000 https://www.textbroker.com/?p=4639 As part of our ongoing attempt to make our platform easier for both our clients and authors, we’ve released a new feature. Clients can now set a deadline for an order. This allows clients to easily and clearly communicate with authors when they need an order returned to them.

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Important things to note:
  • The option is now available on all orders but is not a default setting. Therefore, not all orders will have deadlines. You must turn the feature on to activate it.
  • Using the deadline function does not guarantee that an order will be completed.
  • If an order is not written by the deadline, it is removed from the order pool and will be returned to the client account where you can update, reassign or delete as necessary.
  • Processing times can differ from deadlines. Authors should check both the processing time to see how long they have to write the order once they pick it up and the deadline to see when the order will be removed if it is not written. Whichever is shorter will take precedence.
  • Orders that have been sent for revision will have the deadline paused for 24 hours to give authors a chance to make the changes. After the revisions are made or the order aborted, the deadline will again be live.
  • If the deadline is short, we recommend using very clear instructions and a bonus, which may ensure that the order gets written correctly and on time. Because we are a freelance platform, authors are not required to pick up orders. Make sure all deadlines are realistic to the content being requested for the best results.
  • All deadlines are in Eastern time zone.

A deadline is not required for an order. If you would like to set a deadline for your order:

  • Open your order (or create a new order) and click to expand the Advanced SEO and Deadline Options.
  • Check the Deadline box on the right-hand side of the order form.
  • Set the correct date and time for the deadline. (The minimum is 2 hours from the time the order is placed.)
  • Finish placing your order as normal.

There are multiple ways to view a deadline. To find the deadline for an order:

  • Check the deadline column in the order queue. (Example: < 3 hours)
  • After clicking on an order to preview, you’ll find rows that state the exact day and time when the order is due as well as a time left counter to show how long is remaining on the order.
  • Once you’ve chosen an order, the same deadline and time left rows appear with the order instructions on the submission page.
  • If nothing appears in these columns or rows, there is no deadline for the order. However, processing times will still apply as usual.

If you have questions about the deadline feature or anything else on our platform, please contact our Client or Author Services departments.

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Deadline Now Available https://www.textbroker.com/give-article-deadline https://www.textbroker.com/give-article-deadline#respond Sun, 18 Sep 2016 22:00:00 +0000 https://www.textbroker.com/give-article-deadline We’ve added a new feature to our platform allowing deadlines to be set for new orders. Now you can clearly communicate to authors the date and time each order is due.

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As part of our ongoing attempt to make our platform easier for both our clients and authors, we’ve released a new feature. Clients can now set a deadline for an order. This allows clients to easily and clearly communicate with authors when they need an order returned to them.

Important things to note:

  • The option is now available on all orders but is not a default setting. Therefore, not all orders will have deadlines. You must turn the feature on to activate it.
  • Using the deadline function does not guarantee that an order will be completed.
  • If an order is not written by the deadline, it is removed from the order pool and will be returned to the client account where you can update, reassign or delete as necessary.
  • Processing times can differ from deadlines. Authors should check both the processing time to see how long they have to write the order once they pick it up and the deadline to see when the order will be removed if it is not written. Whichever is shorter will take precedence.
  • Orders that have been sent for revision will have the deadline paused for 24 hours to give authors a chance to make the changes. After the revisions are made or the order aborted, the deadline will again be live.
  • If the deadline is short, we recommend using very clear instructions and a bonus, which may ensure that the order gets written correctly and on time. Because we are a freelance platform, authors are not required to pick up orders. Make sure all deadlines are realistic to the content being requested for the best results.
  • All deadlines are in Eastern time zone.

A deadline is not required for an order. If you would like to set a deadline for your order:

  • Open your order (or create a new order) and click to expand the Advanced SEO and Deadline Options.
  • Check the Deadline box on the right-hand side of the order form.
  • Set the correct date and time for the deadline. (The minimum is 2 hours from the time the order is placed.)
  • Finish placing your order as normal.

There are multiple ways to view a deadline. To find the deadline for an order:

  • Check the deadline column in the order queue. (Example: < 3 hours)
  • After clicking on an order to preview, you’ll find rows that state the exact day and time when the order is due as well as a time left counter to show how long is remaining on the order.
  • Once you’ve chosen an order, the same deadline and time left rows appear with the order instructions on the submission page.
  • If nothing appears in these columns or rows, there is no deadline for the order. However, processing times will still apply as usual.

If you have questions about the deadline feature or anything else on our platform, please contact our Client or Author Services departments.

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Quick Tips for Shareable Content https://www.textbroker.com/quick-tips-shareable-content https://www.textbroker.com/quick-tips-shareable-content#respond Wed, 17 Aug 2016 22:00:00 +0000 https://www.textbroker.com/quick-tips-shareable-content Try these tips for creating viral content.

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The formula for creating content that gets shared over and over again is difficult to perfect, but these quick tips can help you create content others will want to show off!

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Steve Jobs and Content Marketing https://www.textbroker.com/steve-jobs-and-content-marketing https://www.textbroker.com/steve-jobs-and-content-marketing#respond Tue, 23 Feb 2016 23:00:00 +0000 https://www.textbroker.com/steve-jobs-and-content-marketing In honor of Steve Jobs’ birthday, Textbroker compiled his top three quotes that are not only relevant to inventors but also to the content marketing industry as a whole. 

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In honor of Steve Jobs’ birthday, Textbroker compiled his top three quotes that are not only relevant to inventors but also to the content marketing industry as a whole.

“Design is not just what it looks like and feels like. Design is how it works.”

Make sure your website is not only aesthetically pleasing but also loads quickly, is responsive and easy for users to navigate.

“You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.”

Understand the wants, needs and concerns of your target audience and explain how you resolve them.

“Quality is more important than quantity. One home run is much better than two doubles.”

Always provide original, relevant, high-quality content. 

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How Data Analysis is Advancing in 2016 https://www.textbroker.com/how-data-analysis-advancing-2016 https://www.textbroker.com/how-data-analysis-advancing-2016#respond Mon, 22 Feb 2016 23:00:00 +0000 https://www.textbroker.com/how-data-analysis-advancing-2016 Largely understood throughout the marketing community, collecting and analyzing data is critical to determining the effectiveness of your content marketing efforts. However, less is known about which metrics should be tracked and how, given the industry is constantly evolving. As 2016 progresses and data analysis continues to advance, it’s important to re-assess your goals and the ways in which they are evaluated. Specify answers to the three points below for a brief overview of how you can make the most of your content marketing strategy. 

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Largely understood throughout the marketing community, collecting and analyzing data is critical to determining the effectiveness of your content marketing efforts. However, less is known about which metrics should be tracked and how, given the industry is constantly evolving. As 2016 progresses and data analysis continues to advance, it’s important to re-assess your goals and the ways in which they are evaluated. Specify answers to the three points below for a brief overview of how you can make the most of your content marketing strategy.

1. Goals: First, choose specific business goals you want to achieve. Are you focusing on your customer service performance? Which social media channels lead to an increase in website traffic? How prospects are converted to consumers? The more you can narrow down the intended outcome, the easier it will be to weed out unnecessary data and measure the success of your efforts. 

2. Size: Configure how expansive the scope of measurement is. Are you evaluating one marketing campaign? Or users living in a specific geographic location?

3. Reports: Using the answers from the previous points, determine which analysis will provide the most conclusive and helpful reports. Google Analytics? The insights provided on social media platforms? A client survey? 

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Textbroker Makes Inc. 5000 for Three Consecutive Years https://www.textbroker.com/textbroker-makes-inc-5000-three-consecutive-years https://www.textbroker.com/textbroker-makes-inc-5000-three-consecutive-years#respond Tue, 08 Sep 2015 22:00:00 +0000 https://www.textbroker.com/textbroker-makes-inc-5000-three-consecutive-years Textbroker, the leading provider of on-demand, unique written content, has made Inc. 5000 for the third year in a row!

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Textbroker, the leading provider of on-demand, unique written content, has made Inc. 5000 for the third year in a row! Achieving a 56 percent increase in growth over the past three years, the company currently ranks #4567 on the full Inc. 5000 list of the fastest-growing private companies in America and #26 for the fastest-growing private company in Nevada.

“It’s a great accomplishment to earn a position in this year’s Inc. 5000,” said Textbroker CEO, Phillip Thune. “Having recently celebrated our 10-year anniversary, we are thrilled to reach these milestones and look forward to our continual growth and development in the years to come.” 

Companies ranking at the top of the list this year are in the following industries:

  • Telecommunications
  • IT Services
  • Financial Services
  • Health
  • Advertising & Marketing

The full list can be found here: http://www.inc.com/inc5000/list/2015/

 

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Textbroker’s Third Consecutive Appearance on Inc. 5000 List https://www.textbroker.com/textbrokers-third-consecutive-appearance-inc-5000-list https://www.textbroker.com/textbrokers-third-consecutive-appearance-inc-5000-list#respond Tue, 08 Sep 2015 22:00:00 +0000 https://www.textbroker.com/textbrokers-third-consecutive-appearance-inc-5000-list Textbroker, the leading provider of on-demand, unique written content, has made Inc. 5000 for the third year in a row!

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Textbroker, the leading provider of on-demand, unique written content, has made Inc. 5000 for the third year in a row! Achieving a 56 percent increase in growth over the past three years, the company currently ranks #4567 on the full Inc. 5000 list of the fastest-growing private companies in America and #26 for the fastest-growing private company in Nevada.

“It’s a great accomplishment to earn a position in this year’s Inc. 5000,” said Textbroker CEO, Phillip Thune. “Having recently celebrated our 10-year anniversary, we are thrilled to reach these milestones and look forward to our continual growth and development in the years to come.”

Companies ranking at the top of the list this year are in the following industries:

  • Telecommunications
  • IT Services
  • Financial Services
  • Health
  • Advertising & Marketing

The full list can be found here: http://www.inc.com/inc5000/list/2015/

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10 Years of Textbroker! https://www.textbroker.com/10-years-textbroker https://www.textbroker.com/10-years-textbroker#respond Sun, 09 Aug 2015 22:00:00 +0000 https://www.textbroker.com/10-years-textbroker On August 22, 2015, the pioneer of content writing services will be celebrating its 10-year anniversary! It has been an exciting and eventful time from the development of the very first version of the platform to the position as the leading content providing service with headquarters in Mainz, Las Vegas and New York.

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On August 22, 2015, the pioneer of content writing services will be celebrating its 10-year anniversary! It has been an exciting and eventful time from the development of the very first version of the platform to the position as the leading content providing service with headquarters in Mainz, Las Vegas and New York.

In 2005, Jan Becker-Fochler needed authors with knowledge about SEO for a number of his own projects. Because of this, he had a first version of the Textbroker software developed. Within a short time, thousands of authors, who wanted to earn money by writing, expressed their interest in joining. Then in 2007, the Textbroker platform became available online to clients. The very first text brokerage, which connected authors with clients, was created.

Authors started delivering personalized editorial and professional SEO content to clients right away. With the growing success in Germany, Becker-Fochler decided to expand Textbroker across the pond, so the U.S. platform textbroker.com was established.

Continued International Growth

In 2010, ViewPoint Capital Partners became the first external investor to provide growth capital to Textbroker, which led to further international expansion. In the fall of that same year, Internet and Media expert Phillip Thune became CEO of the U.S. Textbroker platform. The U.K. and French platforms were the next platforms to launch in 2011. In 2012, Textbroker Spain, Textbroker Netherlands, Textbroker Italy and Textbroker Brazil followed.

Introduction of Managed Service

Due to Google updates, such as Panda and Hummingbird, as well as the increasing expectations of Internet users, the requirements for content changed: Large quantities of high-quality content with structured formatting that included images and videos became important. And in order to meet these needs, Textbroker introduced its Managed Service in 2012. In addition to Self-Service, it was then possible for clients to outsource their entire content projects to a team of experts through Managed Service.

Content in 10 Languages

In 2013, Textbroker Portugal and Textbroker Poland launched. Since that time, Textbroker has been able to offer content written by native speakers in 10 languages. Additionally in 2013, Textbroker’s U.S. platform was on the renowned Inc. 5000 List as one of the fastest growing U.S. companies.

Further accolades followed for Textbroker, such as multiple inclusions in the Top-100 List by iBusiness as the most influential German language SEO service.

In 2014, Becker-Fochler focussed his efforts on the development of the Textbroker platform in his role as Chief Product Officer. El-Hadi Zahri took over the responsibility as CEO.

“I can hardly believe what has arisen from an idea I had 10 years ago. I would like to thank everyone who has supported us on our way to becoming the worldwide leading content marketplace, and I look forward to the future development of our company.” – Becker Fochler.

Thousands of authors and clients from around the world have signed up for Textbroker, which processes over 100,000 text orders per month. Textbroker’s clients include global corporations, SEO agencies, online shop owners, travel companies, social media communities, publishers and webmasters. Working together across platforms, Textbroker International is always striving to achieve the company’s mission statement: “Offer the best content possible to everyone, everywhere, for every situation.”  

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