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Textbroker Top 2 – Write What You Mean

One of my high school English teachers began a writing and composition lesson by writing on the board: “Words have meaning. Write what you mean.” Those words keep swirling around when search engine and content marketing experts recommend a new focus on the content rather than the delivery system. Content written to offer meaning to those who read it instead of focusing primarily on keywords and SEO seems like something that my English teacher would have enjoyed.

 

One of my high school English teachers began a writing and composition lesson by writing on the board: “Words have meaning. Write what you mean.” Those words keep swirling around when search engine and content marketing experts recommend a new focus on the content rather than the delivery system. Content written to offer meaning to those who read it instead of focusing primarily on keywords and SEO seems like something that my English teacher would have enjoyed.

The Top 2 for this week include a stop at a BBQ contest in Kentucky while focusing on judging SEO consultants, clients, content and, yes, barbequed chickens.

6 Keys to Getting Higher Quality Content from Your Contributors

In this article the author shares her tricks and secrets as a content coordinator for improving content quality. Without giving away how she does it, let’s just say it begins with improving the content coordinator’s instructions and communications with the contributors.

How Many SEO Consultants Actually Know What They’re Talking About?
The staff at SEOmoz went undercover to learn the truth about the current state of the SEO industry. Do SEO consultants live and work by the high standards the industry claims to have set for itself or are the naysayers correct in portraying the industry as unethical? Using a geographically broad sampling of the industry as its launching point, the article takes you through the process SEOmoz used to gather data. Depending on your point of view, the results may surprise you.


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