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Textbroker Top 5 – Tying SEO and Content Together

For a content marketer, it is important that the content adds value and constantly moves, for SEO experts it is important that the content has good practices behind it, and for branding with social media, the content needs to do more than create conversations; it needs to spread your message. In the world of Internet market these things are like a revolving door, and this week the Textbroker Top 5 focuses on good strategies to tie all these together.

Content is still “king” and with constant updates to algorithms from Google, it is important for marketers and site owners to always have quality content. For a content marketer, it is important that the content adds value and constantly moves, for SEO experts it is important that the content has good practices behind it, and for branding with social media, the content needs to do more than create conversations; it needs to spread your message. In the world of Internet market these things are like a revolving door, and this week the Textbroker Top 5 focuses on good strategies to tie all these together.

Google poised to let users buy Web content with Google Wallet
C|net contributor Casey Newton discusses Google’s new Wallet feature that will allow publishers to use Google Wallet to purchase and sell content. Users will be able to explore content that ranges from $0.25 to $0.99, and it may mark a milestone in micro payments and content marketing. This is something that has been tried before by several others but has yet to see success. With Google behind the new service, it may see more success than those that have failed before.

What Kind of Content Gets Links in 2012?
In this article, John Doherty, a SEOmoz member, discusses the value of links in 2012. Link strategy for SEO is a lot more in-depth than it ever has been before.

The Consumerist Commits SEO Suicide
The Consumerist, an online blog from Consumer Reports, recently was de-indexed by Google. They went from an SEO error to losing indexation from a series of errors due to a technical failure. This highlights the importance of on-page SEO.

The 70/20/10 Model for SEO & Content Excellence
Here Guillaume Bouchard talks about the 70/20/10 strategy for building content that works. He notes the importance of content that readers want, while incorporating experimentation and innovative content. It is a concept that has been implemented by major brands and something that has worked in making them successful, and a concept that can benefit anyone in Internet marketing.

Google+ Is The “Social Spine” For Consumers As Well As Brands And Advertisers
It has been over a year since the launch of Google+, and it has received mixed reviews from online marketers and the public. This is something that has been changing, as Drew Olanoff discusses how brands and advertisers are now flocking to Google+ to brand their names. He explores Google’s acquisition of Wildfire advertising platform, and how they are combining services to experiment with self-served ads much like Facebook’s news feed. It is a social movement and there are more brands and advertisers on board with Google for social branding.


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